TOUCHSTONE MERCHANDISE GROUP

In February 2021 I joined the Touchstone team in Mason, Ohio as a Senior Designer, primarily focused on branding and presentation design with occasionally designing and mocking merchandise.

Around May, I was able to add the role of Merchandising on to my title, making me a Senior Designer and Merchandiser (a dual role). 
 

At Touchstone, my role has many parts. I help lead brand insight workshops with our clients that I then take and visualize for them in a presentation of data charts, mood boards, and initial ideas for merchandise that I also source. Then I take all of those items to the finish line by making spec sheets to send to our vendors when time to produce.

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Some of my favorite projects are listed below. Most show an overview of the project but individual spec sheets are available upon request. I also took on various other graphic design projects within the company, which the Universal section below is an example of. Anything from packaging, to presentations, to illustration.